Good Day Pilates studio logo and identity

Good Day Pilates

Move Better, Feel Better

Details

Good Day Pilates approached us to help bring their vision to life: a modern Pilates studio that puts people first. Their goal was to create a space that felt warm and unpretentious, rooted in clinical knowledge, but never cold; professional, but always personal.

Just thoughtful movement and lasting well-being.

Services

Brand Identity

Apparel

Year

2020

Good Day Pilates brand mark and visual identity
Good Day Pilates social media and digital design
Good Day Pilates Williamsburg studio signage
Good Day Pilates class schedule design
Good Day Pilates branded merchandise design
Good Day Pilates branded merchandise design
Good Day Business Card
Good Day Pilates studio logo and identity
Good Day Pilates brand mark and visual identity

We developed a brand identity that mirrors that ethos. Clear, calm, and grounded, with moments of softness and play. From typography and tone of voice to signage and digital assets, every detail was designed to feel welcoming, informed, and real.

A brand that moves with you, and makes you feel at home.

Good Day Pilates Williamsburg studio signage
Good Day Pilates branded merchandise design
Good Day Pilates branded merchandise design
Good Day Pilates branded merchandise design
Good Day Pilates branded merchandise design
Good Day Pilates branded merchandise design
Good Day Business Card
Good Day Business Card
Good Day Pilates studio logo and identity

Credits

Creative Direction

Jimmy Muldoon


Architect

Xavier Scanlon (Here & Their)

Photographer

Liv Hamilton 


Motion Design

Jimmy Muldoon

Design

Jimmy Muldoon